NEW ALPS PROGRAMS ARE LAUNCHING OCTOBER 12TH!

HOT OFF THE PRESS! NEW ALPS PROGRAMS ARE LAUNCHING OCTOBER 12TH! Log into the membership area and register NOW!   Book More Business! Sales Strategies For Long-Term Growth In order to survive…and thrive, speakers need to view themselves as proactive business owners first. Working “in” and “on” one’s speaking business is not one and the same. Whether… Continue reading

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DON’T ask us what’s happening at Convention! (and early-bird deadline is Sept. 30, so register now!)

  Convention is less than 3 months away. And things are happening. OF COURSE you won’t be asking “What’s happening, Rhonda and Lisa?” because we know that you’ve been staying up to date on all Convention excitement, news and surprises. For example, we know that you know that CONVENTION REGISTRATION IS OPEN (check out the… Continue reading

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President’s Message – September 2017

Are the four ‘Es’ in CAPS competencies enough? During Labour Day weekend while many CAPS members were having an experience with their families, by either getting their children ready to go back to school or taking the last long weekend of the summer to relax, sixteen of us were having a very different experience. We… Continue reading

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Giant ducks, airlines and Zuckerberg: Marc Gordon always has a marketing spin for the media

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From the publicity value of giant ducks on Toronto’s waterfront, to a United Airlines PR crisis, and the use of personal brand by Mark Zuckerberg for possible political gain, CAPS member Marc Gordon is often called upon by the media to decode the marketing or customer service angle. The controversial giant rubber duck that came… Continue reading

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