How to get a viral TEDx Talk with Peggy Sullivan
In this high-energy, practical, and inspiring session, Peggy Sullivan—a productivity strategist, Fortune 100 executive and international speaker—shares the behind-the-scenes story of her viral TEDx talk.
Through humour, storytelling, and proven communication strategies, Peggy shows that there’s no “magic formula” to a viral talk—but there are patterns that make great ideas spread.
Attendees will leave with the tools to:
- Navigate the TEDx application process with confidence.
- Craft a message that connects emotionally and intellectually.
- Use storytelling, humour, and structure to make their talk unforgettable.
- Understand what to do after the TEDx to leverage it for growth and credibility.
By the end of this session, participants will be able to:
- Identify the essential elements of a memorable, idea-driven TEDx talk.
- Understand how to personalize a TEDx application to match event themes.
- Structure a clear, compelling narrative using the “James Bond” framework.
- Incorporate authenticity, simplicity, and practice into powerful delivery.
- Manage expectations and strategically leverage their TEDx talk post-event.
About Peggy Sullivan
I’m a speaker and productivity strategist who helps professionals escape time poverty and burnout. As the creator of the Busy Busting Framework, I deliver research-backed strategies to reduce overload, reclaim focus, and achieve more by doing less—empowering individuals and teams to work smarter, live intentionally, and thrive sustainably.
