@ Buffal Crossing – 2505 McGillivray Blvd., Winnipeg, MB
The Next 25 — Future Proofing Your Speaking Business brings together experienced voices from the profession for a practical, forward-focused learning experience built specifically for professional speakers. This event explores the essential pillars of a sustainable speaking business: confidently setting and negotiating fees, strengthening sales pipelines, and understanding the signals your business sends to the marketplace every day.
Attendees will gain insight into positioning their value, improving conversion and follow-up strategies, and making intentional decisions that support long-term relevance and impact. Whether you are building momentum or refining an established career, this event offers perspective, tools, and professional dialogue to help you move forward with clarity.
Join fellow speakers for an engaging day of insight, reflection, and business-building strategy — and take a thoughtful step toward shaping the next chapter of your speaking journey.
Master Your Fees For the Future
With Brian Lee CSP, HoF
“ In business as in life, you don’t get what you deserve, you get what you negotiate.”
– Chester L. Karrass
Mission:
How to Set and Negotiate Your Fees To Win More Business Every Time!
You will learn how to:
- Unlock the mystery of how to set and get fees you may not think you deserve, but will absolutely appreciate at the end of every month.
- Learn ‘what to say’ and ‘how to say it’ when potential clients are hesitant or balk at your fees.
- Create a successful retirement income strategy, before you even begin.
- Negotiate like a pro with the toughest, most seasoned meeting planner, and achieve a win-win outcome every time.
- Get compensated 41 different ways, even when your client has no money or no budget.
- Design a speaker/consultant contract and invoice template that can be completed and sent in 6 minutes flat.
- Set and achieve goals to increase your income every year, year after year.
- Create your own fee schedule that your clients will never see.
- Get answers to questions you were afraid or embarrassed to ask, with enthusiasm!
The Next 25: The Signal Your Speaking Business Is Sending
Codi Shewan
Every speaking business sends a signal.
Through how you show up.
Through how accessible you are.
Through the work you accept, the boundaries you set, and the way clients experience you, on stage and off.
In this reflective, example driven session, Codi Shewan invites speakers to step back and examine the signal their business is quietly sending today, and what that signal is shaping for the next 25 years.
Designed as a guided audit rather than a workshop, this session blends real world business insight with live demonstration of speaker craft. Attendees will be invited to observe, reflect, and think differently about how everyday decisions, from office days to on stage moments, train expectations, influence reputation, and future proof a speaking business over time.
This session is intentionally light in participation and heavy in insight. There is no pressure to share, perform, or fix anything in the room. Instead, speakers will leave with greater clarity around how their business operates as a living message, and how small, intentional shifts can compound into long term relevance, sustainability, and impact.
Because legacy in the speaking profession is not built in grand gestures.
It is built in the signals we send, every day.
In this session, speakers will leave with greater clarity around:
- How their speaking business is constantly sending signals, often in ways they may not have intended
- How everyday decisions, both visible and behind the scenes, shape expectations, reputation, and long term sustainability
- How small, intentional shifts in how they show up can compound into a business that remains relevant, resilient, and meaningful over time
SELLING! THINK Yourself® A SALES PRO
with Nathalie Plamondon-Thomas, CSP
Most speakers’ dream is to simply show up on the platform without having to do the sales pitch. Wouldn’t that be nice? You’ve got the “speaking” part down, but sometimes you’d rather drill holes in your feet than have to “sell” your services.
Your message matters. You can truly change the world. But securing paid speaking engagements is what really makes you a professional speaker. Discover the sales strategies, pipeline techniques, CRM funnels, follow-up systems, and mindset shifts Nathalie used to elevate her speaking business into the High-Income Earners Group. You will also discover the five types of imposter syndrome voices – and learn how to transform them – along with brain science insights on how to read your client’s mind and confidently close the sale.
Get ready to fill your calendar and propel your speaking business.
ABOUT OUR SPEAKERS
BRIAN LEE, CSP, HoF
There are six reasons you’ll want to lean in and listen to today’s first speaker.
#1 Brian Lee founded Custom Learning Systems 41 years ago. Since then, he has delivered more than 3,840 presentations, traveled over 5 million miles, and become one of Healthcare’s leading champions of the patient experience. He has personally trained leaders and caregivers at 560+ rural hospitals and Clininc Networks
#2 He is the author of eight books, including Satisfaction Guaranteed and Skillful Physician Communication.
#3 Brian is the founder of the HealthCare Service Excellence Conference, which just celebrated its 25th anniversary in November in Galveston, Texas, with more than 500 leaders in attendance.
#4 He is the Past President of the Canadian Association of Professional Speakers of Alberta (when it was an NSA Chapter) and has delivered 60+ presentations to most CAPS Chapters and multiple national conventions, most recently in Costa Rica
#5 Brian, along with Michael Bayer, founded the Manitoba CAPS Chapter in 2002.
#6 Custom Learning is headquartered in Calgary, and its team of 45 Engagement Experts & Support Staff reside equally in Canada, the US and three in the Philippines
Nathalie Plamondon-Thomas, CSP
Nathalie Plamondon-Thomas, CSP: Certified Speaking Professional CSP®, Recipient of the Top Executive Coach award in 2025, Most Empowering Confidence Coach in North America in 2023, the Peter Legge Philanthropic Award in 2024 and Canadian Presenter of the Year in 2021, Nathalie Plamondon-Thomas is a Confidence Expert.
She is the author of 18 books, including 12 no.1 bestsellers and a book co-written with Kevin Harrington from the Shark Tank, endorsed by Tony Robbins. She is the Founder and CEO of the THINK Yourself® ACADEMY, offering keynotes and trainings, leading-edge online courses, laser-focus business strategy and one-on-one transformation coaching.
Along the past two decades, she has inspired over 100,000 audience members and empowered thousands of clients internationally to get rid of their negative self-talk. She combines over 10 years of experience in human resources, 25 years of experience in sales and over 35 years of distinguished service in the fitness industry. She is 2026 National President of CAPS.
Codi Shewan:
Codi Shewan is a legacy-led leadership and workplace culture expert, keynote speaker, and best-selling author with more than 20 years on stage. He speaks and consults with organizations and leadership teams across North America and internationally, helping them build strong workplace cultures where people want to belong, contribute, and stay.
He is the author of the best-selling book Everyday Legacy, which reframes legacy as something built through daily decisions, interactions, and moments of influence. This philosophy anchors his work, guiding leaders to align everyday behaviours with long term organizational success and recognize the impact they create through how they show up.
Known for his thoughtful presence and strong stagecraft, Codi leaves audiences with clarity, renewed perspective, and practical insight they can apply immediately.
Codi is a proud member of the Canadian Association of Professional Speakers and has contributed in numerous volunteer and leadership roles over the past decade, including serving as President of the Toronto Chapter and as Chair of the 2024 CAPS National Convention.